Eventually, the ability to use Snapchat from a computer will roll out to all Snapchatters, worldwide. Both chats and video calls are available as early access features to paid Snapchat+ subscribers in the United States, Canada, United Kingdom, Australia, and New Zealand. Using Snapchat in a browser is surprisingly similar to how it works with the mobile app, yet Snap takes advantage of the larger screen to show a list of friends in a sidebar at the left. Shares of the company have plunged nearly 71% this year.Snap just announced Snapchat for Web, a new way to stay in touch with friends while using a computer.
Snap in May said it would miss revenue and profit targets for the second quarter and would have to slow hiring and lower spending. Social media firms are under pressure as companies cut back on ad budgets in response to rising costs and weakening consumer spending. Snap last month launched Snapchat+, a paid version of the Snapchat app, in the United States priced at $3.99 a month and a few other markets, in a major step away from a revenue model dependent mostly on advertising. Snapchat for web will include features like chat reactions and chat reply, along with Lenses, which will roll out soon, the company added. The company said that the feature will be exclusive to Snapchat+ subscribers beginning July 18 and will start with subscribers in the United States, the United Kingdom, Canada, Australia and New Zealand.
July 18 (Reuters) - Snap Inc (SNAP.N) said on Monday it is introducing the web version of its photo messaging app Snapchat, allowing users to chat, snap and video call from their computers.
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